Digital Marketing Course

  • Home
  • Services
  • Digital Marketing
Web Design India

What is digital marketing?

Digital Marketing which is also called online marketing, is the promotion of brands to connect with potential customers using the Internet and other forms of digital communication. This not only includes emails, social media and web advertising, but also covers text and multimedia messaging as tools to open multiple channels to target potential customers in the marketplace.

Why digital marketing is in such high demand?

Digital marketing brings with it a whole range of benefits unlike traditional marketing. These benefits could be listed as following.

  • Capability to measure the efficacy of marketing activities
  • Facility to track reach of marketing campaigns by using digital tools such as Google analytics, Google data studio and adobe analytics.
  • Operational edge to optimize effectiveness of a campaign midway by making desired changes on the go to improve audience engagement.
  • Ability to specifically target a particular group of customers by targeting users on social media platforms like Facebook, Twitter, YouTube and LinkedIn.
  • Benefit of retargeting users based on their previous browsing records by showing relevant ads to visitors who have visited pages related to a particular item in the past.
  • Advantage of maximizing reach in a relatively short period of time by targeting various social media platforms and mobile apps.
  • Immense cost saving benefits compared to print media & TV

  • Digital Marketing Course

    What about the training part?

    We will provide you hands-on training throughout the course to help you grasp the nitty-gritty of digital marketing through our training modules and project assignments. We will especially focus on live projects training and involving you (the students) in creating a strong web presence for our clients. We will also involve you in taking feedback from our clients, and working out strategies to device the most suitable digital marketing techniques that work best for their business. You (our students) will actually be a part of the innovations that will happen while we are delivering be-spoke digital marketing solutions to enhance the business of our clients.

    What will you learn in our Digital Marketing course?

    Our digital marketing course will help you in learning the following fundamentals that are required to become a successful digital marketer.

    Google Analytics

    Social Media Marketing

    SEO (Search Engine Optimization)

    E-mail Marketing

    Facebook AdSense Campaign

    Google AdSense Campaign


    Google Business Listings

    AdSense Creation